Real Estate Marketing and Property Marketing Blog by Single Property Sites

The Web is now the primary way buyers find agents. It might seem shocking, but it’s true. A study by Yahoo found the following: – The Internet impacts consumer trust. Forty percent of respondents credited a site in increasing their trust in the agent. – 74 percent of people who accessed an agent Web site...

To offset the “the sky is falling” mentality some Realtors have during this economic downturn, Inman is publishing some interviews with agents about how they are maintaining or even growing their business during touch economic times. This interview, with Linda Davis, a 32-year-veteran of the real estate industry,...

The HOW TO Video Library now has a new video: “How to Use Free View” This video explains how you can use SPS for free as way to ensure you never lose a listing again! See the HOW TO menu link when you are logged in! ...

What is ‘Real Estate’ as a ‘Business’ if it is not really, and mainly the ‘business’ of ‘marketing’? For example, if we can successfully win listings then for most agents that’s half the battle. ‘My Listings’ then become ‘my referral tool’ –...

We get a lot of feedback from users about features they’d like to see included in Single Property Sites, and we’re always looking to enhance our product. But occasionally we find some features customers request are already included in our ProSPS system!  Here are four different things you can do with your...

The GeekEstate blog just posted a video of several tech-savvy agents talking about how they use social marketing and other online tools to build their business.  There’s some useful information, but this is generally more advanced strategy stuff.  Link. ...

HomeVestors, that company behind that “We Buy Ugly Houses” ad campaign, put out a study ranking the top markets for real estate investors at the current moment.  The top three spots all go to Texas cities – Dallas (No. 1), Houston (No. 2) and Fort Worth (No. 3). Tighter lending conditions in these markets,...

I’ve always been curious about Twitter, which takes blogging to the micro level. Real estate agents are some of the most adroit adopters of the service…agents are constantly Tweeting about new properties, listings or just events from their lives. After talking to some agents yesterday, I’ve decided to...

RealTown just uploaded its look, bringing much more of the site’s community features front and center. The new design positions it to compete more directly against ActiveRain, who seems to be the behemoth in terms of online real estate communities at the moment. It’ll be interesting to see whether the new design...

Heads up from the blog 360 Digest – Craigslist in the Seattle-Tacoma area is now requiring brokers to register to post properties to the site. Currently, NY is the only Craigslist in the country with a fee to post properties – $10 for reposting a brokered housing posts. Some are concerned the Seattle registration...