What happens when the so-called forms of “alternative media” become the mainstream? Real Estate Agents are about to find out. After years of growth since 2001, the total amount of money spent on real estate print advertisement fell in the past year according to a study by Borrell Associates. Why? Buyers are...
Craigslist is a free (for most areas anyway) small-ads posting service which is being used extensively by potential home buyers as a source of research on the real estate market. Many buyers use Craigslist as a way to review raw, meaningful data – FSBOs, distressed property sales and so on – all of which can...
SPS can now send you an immediate SMS Text Alert when any leads or inquiries are generated for your single property sites. Your SMS Text service address must be set up in your PROFILE. To do this, go to MY DETAILS and then AGENT/USER PROFILE and look down the page to the SMS TEXT ALERT SECTION. Set this up with your details...
We have launched our FAST-FOTO 3.0 application to make uploading of photos, images, documents and logos even easier! This includes a new faster and easier method for finding your photos, as well as a new drag-and-drop system for selecting images to upload. Please tell us what you think! If you use Internet Explorer, then...
Perhaps it’s just me, but it doesn’t seem like Frontdoor is on the front of the mind of many Agents on the market today. The site, launched six months ago by HGTV, now has more than three million listings, combined with a bunch of articles and videos catering to buyers. Are Agents catering to Frontdoor or...
Problogger is one of the best resources around for budding blog authors, regardless of what industry they’re in. A good introduction to how to think about blogging on your site is this post on how to make your blog sticky. Getting readers to a blog is only half of the challenge – the other, and arguably more...
1000watt Consulting redid their Web 2.0 mindmap for Agents, giving a good overview of the different players in this new media landscape at the moment. One complaint? Sites like Single Property Sites aren’t included. That aside, it’s a great resource to see the different real estate marketing and technology...
Denver — July 15, 2008: Single Property Sites, a Web 2.0 company, announced Google Analytics functionality across its network of single property Web sites. Beginning immediately, agents are able to install the Google Analytics tracking code onto any of the property sites in their network. The Google Analytics functionality...
Here are the results of a Yahoo! survey of 500 home buyers and sellers on how the Internet plays into their real estate decisions. Home buyers and sellers consider approximately two agents on average before making a final decision. The Internet impacts consumer trust. Forty percent of respondents credited a site in...