February 7, 2015, 11:49 am — By

Facebook recently rolled out a new feature that lets you advertise on Facebook specifically to people who have previously interacted with your website(s). This is called the “Custom Audience Pixel” and is a fantastic new tool that lets you re-target people who may have been previously interested in your listings...

June 15, 2014, 3:24 pm — By

Use High Resolution Pictures High resolution pictures matters, especially on the Internet. A lot of buyers want to have a visual image of the property, which then, helps them to visualize themselves, living in the home. Unflattering photos of the home, small sized photos, and even outdated photographs should be avoided....

March 24, 2014, 6:43 pm — By
March 18, 2014, 6:00 am — By

Internet marketing is essential nowadays for businesses of all kinds. This also resonates well with real estate agents. Real estate marketing is approximately, 80% done online now. The Internet just gives agents a bigger platform to promote their listings, and the good news is that their potential buyers are actively using...

March 10, 2014, 2:53 pm — By

Are single property sites becoming the standard of real estate listings? If you’re an agent, then you know the nuances of different listing platforms and its effect on the performance of a listing. With the rise of the Internet users across the globe, it also practical to optimize your listing for the web.   Did...

August 10, 2013, 4:28 pm — By

I often get asked about how an Agent can use SPS to help win listings when they do presentation, and this typically comes with a special request for some sort of animated flash presentation. However, we have steered well clear of this approach and instead offer an approach that is far more sustainable has a bigger impact...

March 20, 2013, 3:25 pm — By

Last month more than one-third of homes listed were sold within two weeks, according to the recent monthly housing report from Redfin. The report covered 19 different metro areas across the country and revealed that on average, 34% of homes were under contract within 14 days of being listed. This was an increase from January’s...

March 12, 2013, 8:40 am — By

We have further improved our Real Estate Sign Riders, and have included some smart new design options for you to pick from! The attractive new design options include: Beautiful color options to match your company’s branding and logo. Enhanced layout styles Customizable text Improved lead capture methods The new...

November 29, 2012, 3:14 pm — By

In today’s technologically focused world, using social media for real estate marketing is possibly one the best ways that mortgage professionals can reach customers. The problem is, how will you find the time to learn the best use of each social media platform, actively participate in discussions on those platforms,...

November 21, 2012, 12:57 pm — By