If you practice real estate in Denver, you have likely already heard about the major controversy surrounding Denver-based brokerage Trelora, especially the news over the past couple of weeks.

Although this topic probably only interests my fellow Coloradoans, I wanted to post this and see what other agents around the country think about all of this.

If you have not heard, Trelora recently came under fire after they announced the launch of a searchable database that revealed specific brokerage commission amounts offered on every property in the Denver metro area. The database allowed home buyers to see the actual dollar amount a seller had set aside to pay a buyer’s agent. REColorado (a Denver MLS) then slapped Trelora with a cease-and-desist letter, claiming that the company had broken MLS rules that say brokers “may not distribute, provide or make any portion of the MLS database available to any person or entity that is not authorized by the MLS Rules & Regulations.”

Trelora has already created a stir in the Denver market because of their unique commission structure (or lack thereof). Trelora has done away with the practice of listing agents taking a listing at 6% and giving 2.8% to the buyer’s agent, and instead charges sellers a flat $3000 fee to pay the buyer’s agent. The listing agent only gets paid when they help a seller find a new home. In other words, it doesnt matter whether the purchase price is $100,000 or $900,000 the agent representing the buyer will still receive $3000 paid for by the seller.

Since REColorado issued their cease-and-desist letter, Trelora responded by agreeing to take down the commission displays from their database. They also attempted to throw other local brokerages under the bus by submitting a list of over 60 infractions of REcolorado rules across 30 other real estate websites.

So my questions to all of you are:

What do you think of the waves Trelora is making here in Denver?

Is this the type of change the real estate industry desperately needs, or is it just a desperate attempt for a company to make a name for themselves?

What would you think if a company in YOUR area did the same thing?

Please post your opinions in the comments below!

The post Denver-based Trelora under fire (again) appeared first on Real Estate Marketing and Property Marketing Blog by Single Property Sites.

The guided tour is available on various pages in the back-end of our client portal, including the main dashboard page.

This will allow you to start your listing marketing faster, with little training time. The guided tour will take you through all the important areas of the SPS real estate marketing dashboard using easy to follow directions and helpful tips.

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Take a look at all the great new features of the SPS Real Estate Marketing and get started with your free trial today!

The post New Feature: Guided Tour of the Real Estate Marketing System appeared first on Real Estate Marketing and Property Marketing Blog by Single Property Sites.

About Single Property Sites Inc.

Single Property Sites, a real estate marketing company, allows agents to create a beautiful web site dedicated to a single listing in just a few minutes. Subscription levels are as low as $1 per listing per month. Realtors can create property web sites for free for their pre-listing marketing.

Single Property Sites Inc is an independent company that provides innovative listing tools and marketing solutions for the real estate community.

Contact details:
Paul Eastwood
303 395 3995
press@SinglePropertySites.com
http://www.SinglePropertySites.com

The post Announcing New Mobile Version of Every Single Property Site appeared first on Real Estate Marketing and Property Marketing Blog by Single Property Sites.

ActiveRain announced a brandable version of their popular blogging platform today. This looks interesting and will be a great tool for Real Estate Agents to expand their blogging presence online. It also includes the capability to post simultaneously to several different areas of the ActiveRain site, making it a good tool to reach a broad audience.

What are the features?

– Host your Blog on your own domain name. (You must own name) ie: BestHomes.com
– Customize the look and feel of your Outside Blog.
– Set up in 10-15 minutes max.
– Build your posts in ActiveRain, no need to learn a new Blogging platform.
– Publish your posts to AR, Localism, Outside Blog, or all three, it’s your choice.
– Benefit from the SEO power of ActiveRain.
– Brand your own Blog and yet stay connected with the AR community.
– Comments are syndicated between your ActiveRain Blog and your Outside Blog.

What do you think? Are you ready to turn over your entire blogging presence online to ActiveRain?

The post ActiveRain Expands Blogging Capability appeared first on Real Estate Marketing and Property Marketing Blog by Single Property Sites.