For those of you that are not aware of the news regarding Drones and its usage. The Federal Administration of Aviation or FAA clearly states that the use of Drone aircraft that are not for recreational use is illegal. The genesis of this rule stems from the FAA’s first findings in 1981: “Model aircraft can at...
Use High Resolution Pictures High resolution pictures matters, especially on the Internet. A lot of buyers want to have a visual image of the property, which then, helps them to visualize themselves, living in the home. Unflattering photos of the home, small sized photos, and even outdated photographs should be avoided....
Tracking your Single Property Website’s performance is important: you can analyze your efforts more carefully and see whether or not your listing’s property site is attracting visits. Your Single Property Sites has a built-in Visitors Statistics that you can regularly check! It will tell you how many Unique Visitors...
Are QR codes still worth using for our real estate marketing campaigns? Yes, we definitely still think so. There have been a lot of noise about the QR code’s death last 2013; many websites were glorifying other alternatives such as custom mobile applications, and even the more advanced alternative to a QR code called...
Internet marketing is essential nowadays for businesses of all kinds. This also resonates well with real estate agents. Real estate marketing is approximately, 80% done online now. The Internet just gives agents a bigger platform to promote their listings, and the good news is that their potential buyers are actively using...
I believe one of the biggest hurdles that marketers face is the commitment to their marketing efforts. The Internet never sleeps, add with the proliferation of mobile communication devices: Smartphones, tablets, purse size laptops — MacAir, marketers and advertisers are now required to somehow, be “on”...
Are single property sites becoming the standard of real estate listings? If you’re an agent, then you know the nuances of different listing platforms and its effect on the performance of a listing. With the rise of the Internet users across the globe, it also practical to optimize your listing for the web. Did...
How successful was 2013 for you? As we close in on yet another year, you might be asking yourself, “where did the year go?” and “did I do everything I wanted this year?” If you find yourself feeling disappointed with 2013, now is the time to start planning your 2014 and making it the year that you...
If you have been in the real estate industry for a long time you understand that your reputation plays an important role in how successful you are every year. Without a reputation it is hard to generate leads and to gain income. Agent branding is an important aspect to being a real estate agent. So why is agent branding...