March 21, 2012, 1:08 pm — By

If you haven’t yet heard of it, ActiveRain is a large online community of Real Estate Agents and other Real Estate Marketing professionals. It is essentially a blogging platform where you can create your own personal/company real estate profile, and provide your own personal insight on great real estate marketing...

March 20, 2012, 12:13 pm — By

Anyone who reads Real Estate Marketing blogs has most likely seen some sort of post on how to use Pinterest for Real Estate and Property Marketing. Pinterest is a fairly new social media platform that is gaining increasing traction in the Real Estate Marketing world. It was designed as a way for people to “pin”...

January 10, 2012, 11:08 am — By

Blogs are nothing new when it comes to effective real estate marketing strategies, yet many real estate professionals still aren’t using them as they should. For some, it’s because they can’t think of what to write on a consistent basis, or else they feel like nobody will read their blogs. Whatever the...

December 9, 2011, 1:17 pm — By

For Real Estate Agents and other real estate marketing professionals, LinkedIn has become a great place to showcase your talents and expertise. LinkedIn profiles are more professional than Facebook profiles, and allow you to include much more in-depth information than a Twitter page. Whether you are looking to network with...

December 7, 2011, 1:40 pm — By

Perhaps the most effective real estate marketing strategy to generating website traffic can be traced back to SEO (Search Engine Optimization) and PPC (Pay Per Click). At their very roots, the purpose of both SEO and PPC is to convert search engine traffic into website visitors, and eventually into a sale.  This is accomplished...

December 5, 2011, 11:07 am — By

In a recent article on AgentClassroom.org, we discussed 4 tips to effectively using video in your real estate marketing strategy.   Video is one of the fastest growing mediums from which people find their information online, and it is imperative for real estate professionals to hop on the bandwagon and get a leg up...

September 22, 2011, 10:12 am — By

The New Facebook=More Exposure Facebook is changing yet again and for better or for worse they have generated a TON of publicity surrounding their new platform. Facebook has now most noticeably integrated a live ticker on the right hand side their page as well as implemented a news feed customized to how often you frequent...

August 4, 2011, 1:51 pm — By

Change Your Strategy: Helping Is The New Selling Technique I don’t have to tell any of you that it is a tough economy and people are sensitive when it comes to monetary issues. Purchasing a house is the largest financial decision many will make in their lives and therefore it often causes a lot of stress and anxiety....

August 2, 2011, 12:46 pm — By

Be A Professional: Appearance Is Everything We are going to revert back to a basic concept today, which many people tend to overlook. Professionalism is an essential piece in being able to effectively sell a home. Dressing the part is important, but your appearance involves a more comprehensive effort. Factors such as confidence,...

July 6, 2011, 9:59 pm — By