March 23, 2011, 9:09 pm — By

Facebook, Twitter, Linked in and the rest… are these really to your benefit? I found this rather alarming video reporting on the darker side of social media marketing – you should definitely review this. Please submit  your response and feedback below!! What do you think? ...

January 29, 2011, 6:30 am — By

With the availability of QR codes (Quick response codes) on all Single Property Sites, we are watching out for useful resources for you that allow you to learn more about QR codes and how to use them the NAR site for Realtors, www.REALTOR.ORG has a field guide to QR CODES that is updated as of January. Theres a ton of help...

January 28, 2011, 8:27 pm — By

I know its cliche, but I have always insisted that when a potential buyer gets shown my home, theres always fresh coffee brewing! In this article from Carla Hill, she sets out some great advice to ensure the best possible presentation of a property! Essentially, her advice is to set the scene by focusing on each of the...

January 27, 2011, 7:13 am — By

I found this page recently that Google has published, which highlights its services that may be relevant for real estate professionals. These three suggested links under “Generate Leads” should certainly be considered seriously: Google Places Claim your business listings with Google Places for Business so customers...

January 26, 2011, 8:10 pm — By

Google has decided that it will no longer provide a Real Estate Search in Google Maps (aka GoogleBASE). This will take effect as of February 2011. What this means for Single Property Sites and SPS is that we well be ceasing to include GoogleBASE as a syndication option for your listings. Not to worry though. With our current...

December 23, 2010, 5:22 am — By

According to the 2010 NAR Home Buyer / Seller survey, the most important factor – 35% — in choosing a seller’s agent was reputation. Managing reputation is challenging at the best of times, but for Realtors, as with other Service Businesses, its more complex because your service is also intangible. So how...

December 15, 2010, 9:13 pm — By

Oodle is a great place to syndicate your real estate listings, and using SPS this is done automatically. Oodle has been provided a classified application for Facebook for some time now but this is starting to take a turn that could see Oodle competing much more aggressively with Craigslist. Oodle’s proposition is...

December 6, 2010, 10:00 am — By

Dirk Zeller writes a thought provoking article challenging you to think about your personal focus and whether or not you really do focus on listings if you are a listing agent? See the full article http://goo.gl/QSmwB ...

May 3, 2010, 8:38 am — By

I noticed this news from April 16th that i thought was an interesting sign of the times! AP – whose stylebook is still the standard for all things grammar and punctuation in the news world — is officially changing “Web site” to “website”. I expect in a few more years it will be accepted to further abbreviate...

October 30, 2009, 5:30 pm — By

Does SMS TXT Marketing of a Property By Phone have a future? In 2003, ‘Property Text and Photo by Phone’ services started to take off, and now with the accelerated move of the market to browser enabled smart phones, this article looks at the history of SMS TXT marketing of Real Estate and draws conclusions that...